FAJAR BUDIPRASETYO

www.koprol.com

Fajar Budiprasetyo is a web designer, and one of the co-founders of Koprol. Click HERE to discover how this journey all began.

Koprol’s usage is very similar to brightkite. Users first find the place, check-in and then post their status or upload a photo. The social network concept is integrated with a “following/follower” method, so with Koprol you can monitor wherever your peers go or visit. It might be an area, a restaurant, anything.

The founders used their local knowledge and their networks to populate the platform with enough information, making it much more viable than brightkite. This could be through relevant partnerships that can provide traffic leverage.

Koprol should find ways to boost their user’s profiles through badges, leader boards, special promotions etc. that will make their users want to stay on the network and continually grow on it. This will greatly help in user retention when foursquare does expand to Indonesia.

What’s interesting is that they are currently preparing a “business account” which I am assuming is a paid account for business owners to put their business on Koprol. Quite a smart move in my opinion.

Koprol looks like the rising star in the young and upcoming Indonesian startup ecosystem. While they do have a tough challenge ahead, their dedicated base of users seem to be helping them greatly in improving and growing the service.